Industry AI Professor, Founder of Amber Iris AI Consulting, Former SAP AI Head & Generative AI Leader

Prof. Dr. Feiyu Xu is a leading voice in artificial intelligence, recognised for advancing both academic research and enterprise innovation. She is Professor of Industry AI at the German University of Digital Science and founder of Amber Iris AI Consulting, where she advises global organisations on AI transformation. Her career includes senior roles such as Global Head of AI at SAP and Vice President at Lenovo, along with co-founding ventures in generative AI. Widely celebrated for her influence across industry, academia, and governance, she delivers strategic clarity on how AI is shaping the future of business and society.

Credentials and Impact:

Prof. Dr. Feiyu Xu has spent her career at the forefront of artificial intelligence, bridging fundamental research and large-scale industry deployment. She began her journey as a researcher in natural language processing, later leading teams in both established corporations and start-ups. At Lenovo, she oversaw the creation of the company’s AI Lab, where she directed research and commercial integration of AI. At SAP, she became Global Head of AI, developing enterprise-wide strategy and ensuring that AI products delivered measurable business value.

Her entrepreneurial spirit led her to co-found ventures focused on generative AI, while today she guides companies through Amber Iris AI Consulting, helping them design effective strategies for digital transformation. Beyond executive leadership, she has been appointed to supervisory boards of global enterprises in aviation, energy, and manufacturing, advising on how AI will transform industries.

Prof. Xu has authored over a hundred scientific papers and is frequently recognised among the most influential women in technology. Her ability to unite research, business, and governance makes her a trusted advisor and a sought-after keynote speaker. Her presentations combine technical knowledge with real-world examples, inspiring leaders to embrace AI responsibly while unlocking opportunities for innovation.

Publications and Media:

Prof. Dr. Feiyu Xu has published extensively in natural language processing, industrial AI, and generative models, with more than 100 papers in academic journals and conferences. Her influence extends beyond research into business leadership and board-level decision-making. Named among the top women in technology by several publications, she frequently appears in international media and public forums, where she translates complex AI strategies into practical guidance for global audiences.

Why Hire Prof. Dr. Feiyu Xu?

Prof. Dr. Feiyu Xu combines academic depth with executive experience to offer a unique perspective on artificial intelligence. Her keynotes provide leaders with clear strategies for navigating digital transformation, adopting generative AI, and shaping responsible innovation. Inspiring and authoritative, she empowers audiences to turn technological change into meaningful opportunity.

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