Fitness Entrepreneur known as The Body Coach, Created The Body Coach App, Bestselling Author of ‘Lean in 15: The Shift Plan’ & MBE Recipient

Joe Wicks, known globally as The Body Coach, is a fitness entrepreneur, author and online phenomenon who has transformed the way millions approach health and wellbeing. Rising to prominence through his quick, accessible workouts and nutritious recipes, he built a worldwide following and became a leading voice in fitness motivation. In 2020, his “PE with Joe” sessions united families across the globe during lockdown, earning him an MBE for services to fitness and charity. With millions of followers and record-breaking book sales, Joe continues to inspire healthier, happier living for people of all ages.

Joe’s journey began in 2012 when he founded The Body Coach brand, combining fitness training with nutritional guidance to help people achieve sustainable results. His engaging social media content featuring 15-second recipe videos and high-energy workouts quickly gained traction and led to the launch of his bestselling Lean in 15 series, which became the second best-selling cookbook of all time in the UK. Building on this success, Joe expanded his influence with live fitness tours, international events and the creation of The Body Coach App in 2020.

His fitness business now reaches millions through online coaching, branded products and partnerships. Joe’s passion for movement and mental well-being has also made him a prominent advocate for children’s fitness, particularly through his record-breaking PE with Joe YouTube sessions, which were viewed by nearly a million people live and raised more than £580,000 for NHS charities. His combination of energy, expertise and empathy has made him one of the most recognisable and trusted figures in health and wellness.

Joe is the author of several bestselling books, including Lean in 15: The Shift Plan, Lean in 15 The Shape Plan, Lean in 15 The Sustain Plan, The Fat Loss Plan, 30 Minute Meals, Veggie Lean in 15 and Wean in 15. His books have topped charts worldwide and inspired millions to cook and eat well. Alongside his publishing success, Joe has launched digital training programmes, hosted online content for more than 2.5 million YouTube subscribers and appeared on major platforms, including the BBC, where he was a guest judge on Dragon’s Den in 2025.

Why Hire Joe Wicks?

Audiences book Joe as a speaker for his uplifting energy and genuine passion for helping people improve their physical and mental well-being. Drawing from his personal journey from a personal trainer with a camera phone to an MBE-recognised global fitness leader, he shares powerful lessons on resilience, motivation and community impact. Joe’s speaking engagements explore themes such as building healthy habits, staying positive through adversity and the importance of consistency in achieving success.

Known for his warmth and authenticity, he connects deeply with audiences of all ages, making his sessions both inspiring and practical. Whether addressing corporate teams, schools or live events, Joe motivates audiences to take small, sustainable steps toward a happier and healthier life.

To book Joe to speak at your event, call SpeakOut on +44 (0) 20 8914 8966. Alternatively, complete our contact form to begin your enquiry.